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Jennifer Anderson grew up in the foothills of the Rocky Mountains in Colorado with an artistic family where creative expression was encouraged. As the daughter of a seamstress, she constructed clothing designs and explored fabric textures at a young age. After studying, English Literature and Writing at the University of Northern Colorado, Jenn worked in the Salon Industry while learning leather work on the side.

In 2011, Jenn moved to a ranch in rural Wyoming with her husband Drew, and conceived of her first leather goods branch "JMary Leathers" that sold tooled cuffs and jewlery. In 2016, Jenn expanded her brand portfolio into "LovLeathers' and introduced her signature line of envelope clutches that is a favorite among western fashion influencers. Jenn constantly designs and creates new bags with an eye on ever-evolving accessory trends. Jenn loves fostering relationships with unique vendors, suppliers, and tanneries across the U.S. to bring luxury-quality cowhides, Native Made Turquoise and vintage textile designs to her clientele. Jenn hand designs, cuts, and sews each product using traditional leather working techniques- ensuring every Lovleathers product is a creation of love.